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Artificial Intelligence (AI)

The new technology that allows you to increase sales

Artificial Intelligence is a technology with unlimited potential that is poised to change the future of marketing and also that of your business.

We guide you through the most innovative technological solutions to lead your business towards the future you desire.

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AI and Marketing, a winning combination

Artificial Intelligence consist in the development of computer systems capable of performing tasks typically associated with humans. These systems can be applied to the world of marketing to make services more functional with excellent results and zero margin of error. The fields of application of Artificial Intelligence in marketing are varied, including customer interaction, market analysis and profiling, support in increasing conversions, data collection, content creation, and much more. In general, we can say that AI software performs actions that generate value for both the company and the customer.

OPTIMIZATION

Intelligences in synergy to increase productivity

Just like in Marketing Automation, Artificial Intelligence facilitates all processes involving repetitive tasks. This leaves space for industry professionals to focus on tasks that require more human skills, increasing productivity. Thanks to the assistance of Artificial Intelligence, we create effective conversion workflows and develop personalized content to establish valuable relationships. We understand the importance of data in today’s marketing landscape and use AI technologies to conduct in-depth data analysis and segment the target audience. We improve communication with your customers by designing conversational flows for virtual assistants.

ACHIEVE YOUR GOALS

New opportunities for businesses

According to a recent American survey, companies that have introduced artificial intelligence into their marketing have seen improvements in various areas ranging from 53% to 60%. AI techniques have changed the way marketing is done and will bring many advantages to your company if implemented correctly. You can achieve more personalized strategies, precisely direct traffic to your content, increase sales, and acquire new customers. AI products are constantly evolving, and the algorithms that underlie them are becoming more efficient and faster, thereby reducing costs. It is therefore of great importance to always stay updated on these digital products of the future.

The innovation that leads to success

One of the main advantages of AI is its cability to analyze large amounts of data. This allows companies to understand and predict customer behavior, optimize marketing strategies, and thus generate more sales. Choosing the right context and timing for lead conversion will be easier. The ability to set up workflows and create targeted content adds significant value, improving the quality of work and customer satisfaction. Virtual assistants respond to common questions and provide information to customers, ensuring a good user experience and fast and effective 24/7 support.

CDS Web eroga i propri servizi all’interno di un percorso di affiancamento e consulenza a 360°, cucito sulle vostre esigenze. Non partiamo dai servizi ma dai vostri obiettivi e in base a questi costruiamo strategie di marketing personalizzate, agili e su misura per la vostra attività.

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